All Videos
MSNBC Morning Joe: Mark Penn discusses his recent Politico column, “Don’t let midterms take us back”
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On Morning Joe today, Democratic strategist Mark Penn discussed his recent Politico column “Don’t let midterms take us back.” He said that the question of the midterms isn’t whether we should change the whole direction of the country, but whether we should keep moving forward, and continue to give Obama and the administration a chance to change things.
Management TV: Mark Penn discusses microtrends with Management TV
Mark Penn discusses Microtrends with Management TV ( Part 1).
View Part 2.
Mark Penn interviewed at Burson-Marsteller EMEA Leadership Conference
Mark Penn interviewed in April 2010 in Madrid, Spain at the Burson-Marsteller EMEA (Europe, Middle East, and Africa) Leadership Conference. The CEO discusses Burson-Marsteller’s Evidence-Based Communications Philosophy, PR after the recession and Social Media.
MSNBC Morning Joe: Mark Penn says “President Obama has his mojo back”
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On Morning Joe today, Democratic strategist Mark Penn says “President Obama has his mojo back.” With the passage of the healthcare bill, he has shown he can get things done. Now he needs to keep the momentum going and press on with his other initiatives, including financial regulatory reform.
C-SPAN: Mark Penn talks about the 2010 Midterm Elections at the University of Arkansas Clinton School of Public Service
CNBC: Mark Penn on Congress’ approval rating
On CNBC, Mark Penn reviewed the latest NY Times-CBS News poll showing that 75% of Americans disapprove of the way Congress is handling their job.
MSNBC Morning Joe: Mark Penn on how Clinton years hold clues for President Obama
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On Morning Joe today, Mark Penn discussed how the Massachusetts election result is a wake up call to President Obama just as the failed midterm elections of 1994 were for President Clinton. Mark recommends that the Obama administration take a lesson from the Clinton years and begin to change direction, move to the center and to bipartisanship to keep their policies moving ahead.
CNBC Kudlow Report: Mark Penn on Congressional and Presidential approval ratings
Democratic strategist Mark Penn appeared on CNBC’s The Kudlow Report yesterday to discuss approval ratings for Congress and President Obama.
92Y Tribeca: Mark Penn participates in a panel of industry leaders discussing “The Business of PR”
Mark Penn participated in a panel on “The Business of PR” at the 92Y Tribeca in New York with Kathy Bloomgarden, CEO, Ruder Finn and Steven Rubenstein, President, Rubenstein Communications.
In the highlight video, Mark mentions that despite the shrinking demand for newspapers, the demand for news and information in general is skyrocketing, and will continue to rise with the growth of the middle class. Watch the video at 92Y online.
FoxNews: Mark Penn on Hillary Clinton as Secretary of State
Burson-Marsteller CEO and former Hillary Clinton presidential campaign chief strategist Mark Penn appeared on Fox News’ ‘Fox and Friends’ this morning to discuss Hillary Clinton’s performance over her first nine months as Secretary of State.
MSNBC Morning Joe: Mark Penn on President Obama’s Iranian policy
Mark Penn participated in a Morning Joe panel prior to President Obama’s statement on Iran’s concealment of a nuclear facility. Mark predicted that foreign policy matters will now take center stage, and it will be a critical time for the Obama administration’s policies in both Iran and Afghanistan.
CNN: Mark Penn reviews President Obama’s approval ratings on CNN’s Lou Dobbs Tonight
Mark says President Obama’s approval numbers are good, considering the tough economy and the fight for healthcare reform. View the video online at the Lou Dobbs Tonight website.
Fox Business News: Mark Penn on the Health Care Debate
Mark Penn reviews the current health care debate on Fox Business News with Neil Cavuto. Watch the video at Fox Business News.
CNBC Reports: Mark Penn talks about the concerning trend, “Guys Left Behind”
Mark Penn cites statistics that show the traits that worked for men for thousands of years – aggressiveness and risk-taking – are not working for them in the information age, causing men to fall behind women in life expectancy, education, and good health.
MSNBC: Mark Penn says President Obama is moving toward the center on foreign policy on Morning Joe
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Democratic Strategist Mark Penn discusses how President Obama has tacked to the center on recent foreign policy decisions, including those on Iraq, Afghanistan, and Guantanamo Bay, and that these decisions have been the key to his high approval ratings with the American people.
CNN: Mark Penn discusses the keys to success in healthcare reform on CNN’s The Situation Room with Wolf Blitzer
Democratic Strategist Mark Penn discusses the administration’s keys to success in passing healthcare reform, including gaining consensus and focusing on cost first. Mark and Alex Castellanos, Republican Strategist, also offer advice for the Republican leadership on shoring up support for the GOP.
CNBC: Mark Penn reviews President Obama’s first months in office with CNBC’s Dennis Kneale
Reviewing President Obama’s first 100 days in office, with Mark Penn, president of Penn, Schoen & Berland Associates and CNBC’s Dennis Kneale.
Mark Penn says President Obama is showing great “experience, leadership, and ability to answer one crisis after another”. Watch the video now at CNBC
Mark Penn Participates in China’s Boao Forum for Asia (BFA) Annual Conference
Mark Penn spoke about the resilience of the internet economy to weather the financial crisis, including the rise of blogging and technology, and the dislocation and challenges facing journalists and the print industry. Watch the video on China’s QQ.com
Wall Street Journal: Mark Penn Discusses Political Challenges Facing World Leaders
WSJ’s Kelsey Hubbard speaks with CEO of Burson-Marsteller about the challenges that world leaders will be facing and how deep these issues actually are and his reaction to the Prime Minister’s ideas.
Mark Penn Participates in BusinessWeek’s 2009 Media Summit
Mark Penn participated in the summit’s panel entitled “Global Media and Advertising: The Transition – TV, Broadband, Mobile and Social Media,” alongside other communications industry leaders. Participants addressed the transformation of advertising in the face of digital media, with a view towards a more holistic understanding of what the next generation of the industry will look like.
MSNBC: Mark Penn Explains Recession Microtrends on Morning Joe
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Strategist Mark Penn discusses how unprepared the US is for the newly unemployed masses
Mark Penn Participates in Time Warner’s Politics 2008 Summit

Mark Penn participates in panel entitled “Media Power Vs. Political Power: The 2008 Election Re-defining the Relationship” alongside senior correspondents from the major news outlets, as part of Time Warner’s Politics 2008 Summit: The Media Conference for the Election of the President. To view the video, please visit the Digital Hollywood Time Warner Summit Conference page.
Theatre Communications Group Conference: Co-Author E Kinney Zalesne Speaks About the Importance of Microtrends

At the 2008 Theatre Communications Group Conference in Denver, Microtrends co-author Kinney Zalesne spoke to the importance and emergence of microtrends. View the video on the Theatre Communications Group website
Q&A Cafe with Carol Joynt: Mark Penn Discusses Trends in Marriage and Parenting
Q&A Cafe with Carol Joynt: Video 3/3
Mark Penn continues his discussion with Carol Joynt on polling and trends. In this interview, he talks about the trends in Marriage and Parenting.
Q&A Cafe with Carol Joynt: Mark Penn Discusses Trends in Sex and Romance
Q&A Cafe with Carol Joynt: Video 2/3
Mark Penn continues his discussion with Carol Joynt on polling and trends. In this interview, he talks about the trends in Love and Romance, including Sex Ratio Singles and Late Breaking Gays.
Q&A Cafe with Carol Joynt: Mark Penn Discusses His Views on Polling and Trends
Q&A Cafe with Carol Joynt: Video 1/3
Mark Penn discusses how he got into polling and why it interests him.
MSNBC: Co-Author E. Kinney Zalesne Discusses Microtrends on Tucker Carlson
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Co-Author E. Kinney Zalesne talks about the surprising trends predicted for 2008 politics, business, and culture.
Charlie Rose: Mark Penn in Charlie’s Greenroom
Mark Penn talks about how he got into polling, the high and low points in his career, undiscovered trends, and the power of the internet to bring people together to create change.
Charlie Rose: A Conversation with Mark Penn
(Mark Penn Interview starts at 28:15 min)
A conversation with Mark Penn, chief strategist for Hillary Clinton and worldwide CEO of the public relations firm Burson-Marsteller and president of the polling firm Penn, Schoen and Berland Associates. Mark Penn also discusses his book, Microtrends: The Small Forces Behind Tomorrow’s Big Changes.
NPR News: Mark Penn argues that small groups of enthusiasts are reshaping the way we live today

The Mighty One Percent
Small groups of enthusiasts are reshaping the way we live today, argues Mark Penn, author of Microtrends: The Small Forces Behind Tomorrow’s Big Changes and an advisor to Hillary Clinton’s presidential campaign. To view the video, please visit NPR News’ The Bryant Park Project
ABC News: Mark Penn’s Strategy Session

Mark Penn’s interview with ABC News in September 2007. To view the video, please visit the ABCNews video archive.
Barnes & Noble Studio: Mark Penn Discusses the Big Idea Behind Microtrends
Mark Penn discusses the big idea behind his book, Microtrends: The Small Forces Behind Tomorrow’s Big Changes
ABC News: “A Powerful Pollster” – Mark Penn Explains the Politics of Polling

ABC News Nightline interview with Mark Penn in 2004 on the politics behind polling, including the numbers behind a typical poll, criticism of the polling profession, and how polls are best at finding out what the American public is thinking on the issues. To view the video, please visit the ABCNews video archive.





